Outreach Specialist (off-page SEO) (6-8 years of experience)

Must Haves

  • Ability to run outreach campaigns end to end with bloggers, YouTube creators and others for pitching a developer platform. KPI is mentions, coverage, links (d0 follow) generated.
  • Proven experience in SEO off-page and outreach campaigns. Samples to be shared in the portfolio.
  • Our product is targeted at software developers, the candidate must be comfortable working in a software developer domain.
  • Responsible for

  • Researching, identifying and building relationships with developer bloggers, vloggers, and other relevant online tech influencers in order to promote a SaaS technology software product
  • Crafting and sending personalized pitches, collaborate to secure backlinks, track and analyze an impact of these efforts on the product's search engine rankings and visibility
  • Using SEO knowledge, best practices, and trends to tailor outreach efforts to the target audience
  • Work closely with the product's marketing and development teams to align their efforts with overall business goals
  • Maintaining ongoing communication to ensure that backlinks are obtained and retained
  • Monitoring and measuring the success of the outreach efforts
  • Improve outreach strategies and tactics to increase effectiveness of link building efforts
  • Work with the SEO team to identify opportunities for on-page optimization to improve the visibility of the product on search engines
  • Track & report progress of backlinks outreach efforts
  • Requirements

  • Proven experience in outreach and link building for SaaS technology software products
  • Strong understanding of SEO best practices and off-page optimization techniques
  • Excellent communication and relationship-building skills
  • Strong attention to detail and ability to work independently & manage Dev outreach activities
  • Experience with SEO and outreach tools such as Ahrefs, SEMrush, Buzzstream, Pitchbox, SerpZilla, Mailshake, or any other tool
  • Experience with Google Analytics, Search Console and other analytics tools to track and measure success of outreach efforts
  • Familiarity with the technology industry and developer communities
  • Master’s degree in Marketing, Communications, or related field
  • Work Samples

  • List of past outreach campaigns, including the target websites and the number of backlinks obtained
  • Examples of successful email templates and scripts used for outreach
  • Case studies or metrics demonstrating the impact of the outreach on organic search rankings and website traffic
  • Portfolio of past content collaborations with developer bloggers and vloggers
  • Reports on the performance of the outreach campaigns and how they were optimized over time
  • List of relationships with developer bloggers and vloggers that the candidate has built over time
  • Send in your resume to careers@openweaver.com