Role
- Drive overall organic content strategy & KPIs.
- Plan content & SEO strategy: perform topic analysis, identify content gaps, research, traffic potential, content re-purposing.
- Plan editorial calendar for the content team.
- Execute outreach with bloggers, influencers to market content and linking.
- Continuously optimize content and SEO performance.
- Contribute to publishing long form blog content targeted at developers. Content is on programming topics such as step by step guides with code snippets, tutorials, demos.
- Hands on familiarity with programming.
- Use SEO tools such as SEMrush for planning and estimation.
Requirements
- Previous experience and published content on programming topics. Share 5 or more links of published work in programming in the portfolio.
- Experience in Content & SEO strategy, planning, execution and tracking is a must.
- Must have knowledge of software development practices and a programming language.